An Indie Artist Success Story With Jazz Musician, Charley Langer
Click the play button below to listen or right click and save to your computer. I’ve received quite a few emails from Music Marketing Manifesto and Insider Circle members who have told me about the...
View ArticleMatthew Wadsworth – Musician, Author, Internet Entrepreneur, and Motorcycle...
With Thanksgiving upon us I can’t think of anything more appropriate than today’s guest, Matthew Wadsworth. Matt is an independent musician who has released 6 albums, written a book, built a million...
View ArticleThe Music Marketing Manifesto Podcast – Episode #1
First of all, I want to wish you all a very Merry Christmas! It really has been an amazing year and I hope it’s been just as great for every single one of you as well! As you settle in for your...
View ArticleGetting Your Music in Television and Film with Music Supervisor, Joe Paganelli
In episode #2 of the Music Marketing Manifesto podcast I interview music supervisor, Joe Paganelli from Shovelhead media. Listen and/or subscribe on itunes. Joe discusses the reality of pitching...
View ArticleUsing Search Engine Traffic to Promote Your Music With Sean Mize
In this weeks Music Marketing Manifesto Podcast we’ve got a really special guest. His name is Sean Mize. Sean happens to be the number #2 article marketer in the world (by volume), and he happens to...
View ArticleMMM Podcast Episode #7 – Kickstarter for the “DIY Musician” With Kat Parsons
Recently I reported on Amanda Palmer’s astonishing Kickstarter success, when the indie artist raised over 1.2 million dollars to help promote her upcoming album/book release. However many readers...
View ArticleThe State Of The Independent Music Industry In 2013
This past Thursday, my compadre Scott James (from websitesforrockstars.com) and I, held a live music marketing summit / webinar / coaching call / whatever-you-wanna-call it, to discuss the state of...
View Article“This Is My Last Chance To make It With My Music.” – MMM Podcast Episode #9
In Episode #9 of the Music Marketing Manifesto Podcast we discuss Twitter Music, Crowd Sourcing Post-Amanda-Palmer, and I also share an excerpt from a recent Insider Circle coaching call in which...
View ArticleThe Vegan Black Metal Chef & Niche Marketing In Music
I’m excited to introduce you guys to what is possibly the coolest guest I’ve ever had on the Music Marketing Manifesto Podcast, the Vegan Black Metal Chef. The Vegan Black Metal Chef combines music...
View Article1200 Albums Sold To A List Of Just 3000 Fans – Podcast Episode 11
In episode 11 of the Music Marketing Manifesto Podcast we’ll be talking with independent singer songwriter, Danika Holmes. Danika is a Music Marketing Manifesto member who recently wrote in to report...
View ArticleA New Take On Crowd Sourcing & A Discussion About Haters: Podcast Episode 12
In this episode of the Music Marketing Manifesto Podcast Tyler Palmer joins us to discuss Patreon; crowd funding platform with a twist. We also have a frank discussion about haters and trolls, what’s...
View ArticleCD Baby Founder, Derek Sivers, on the Habits of Successful Independent...
In this episode of the Music Marketing Manifesto Podcast, CD Baby founder Derek Sivers, joins us to discuss how he transitioned from musician to owner of the world’s largest distributor of independent...
View ArticleHow A Very Unusual Band Consistently Converts 20% Of Their Subscribers Into...
In the latest episode of the Music Marketing Manifesto Podcast, Xerxes Horde from the New Jacobin Club, joins us to discuss how he’s been able to use the strategies learned in MMM 3.0 to outsell two...
View ArticleHere’s How You Release The Number #1 Blues Album In America
Over the last few months I’ve had the pleasure of working as the marketing director for blues artist Janiva Magness‘ newly formed indie label, Fat Head Records. The label’s first release debut at #5...
View ArticleSpotify: Helping Or Hurting Independent Artists?
A few weeks ago I posted something on the MMM Facebook page about the Fact that Taylor Swift recently pulled her entire catalog from Spotify. She was quoted as saying “I’m not wiling to contribute my...
View ArticleHow to Land A Sponsorship For Your Band – Podcast Episode # 17
In episode #17 of the Music Marketing Manifesto Podcast we are joined by James Book of Top Secret Productions to talk about sponsorships. What they are, how they work, and the best way to go about...
View ArticleYour Guide To Music Licensing – Podcast Episode # 18
In episode #18 of the Music Marketing Manifesto Podcast Ali Handal, co-founder of Triple Scoop Music, joins us to offer insight into the world of music licensing. Triple Scoop Music is a boutique music...
View ArticleAre Facebook Ads the New Touring? Podcast Episode #19
In episode #19 of the Music Marketing Manifesto Podcast we are going to take a look at Facebook advertising and the notion that it is to modern independent musicians, what touring has been in decades...
View ArticleHow to Get Nominated For a Grammy – Podcast Episode #20
In episode #20 of the Music Marketing Manifesto Podcast we are going to talk with blues artist, Janiva Magness, about her recent Grammy nomination for Best Contemporary Blues Album of 2016. I take...
View ArticleChicago Vocalist and Bassist, Jason Scheff, on Marketing Music – Podcast...
In episode #21 of the Music Marketing Manifesto Podcast we are going to speak with Jason Scheff – the long-time vocalist and bassist of the world famous rock/pop band, Chicago – about thriving in the...
View Article9 Billboard Chart Positions, 30,000 Email Subscribers, and 9000 Albums Sold...
In episode #22 of the Music Marketing Manifesto Podcast we are going to speak with Josh Solomon of The Empty Pockets. Josh is a Music Marketing Manifesto member who used what he learned in the course...
View ArticleMusic Marketing Q & A – Podcast Episode #23
As you may already know, Registration for Music Marketing Manifesto 4.0 went live a few days ago. Hundreds of musicians have already signed up and the members area is buzzing. Well, yesterday I held a...
View ArticleAriel Hyatt on Developing Your Brand – Podcast Episode #24
In episode #24 of the Music Marketing Manifesto Podcast Ariel Hyatt from Cyber PR joins us to discuss the impact that a well developed brand can have on your music career. Because without a well...
View ArticleiTunes and the Future of Downloads – Podcast Episode #25
Episode #25 of the Music Marketing Manifesto Podcast marks the beginning of a a bit of a “reboot” for the show. The format is changing, and episodes will be released far more frequently. In this...
View ArticleMarketing Music Outside of the United States…
When it comes to building your fan base, it’s not just about the U.S.. You have millions of potential fans and music buyers spread out around the world and they shouldn’t be neglected. But many...
View ArticleOn Getting Signed…
If you’ve ever heard me talk about music marketing then you’ve heard me mention the fact that I was once signed to Interscope Records when I landed what the trade papers called, “the largest new artist...
View ArticleOn Getting Dropped By Your Record Label…
In Part 2 of the “On Getting Signed” interview I talk about what happened after I landed my deal with Interscope Records and how things eventually took a turn for the worse and I was dropped by the...
View ArticleWhat Does It Take To Make The Charts?
In Episode #29 of the Music Marketing Manifesto Podcast we’re going to be talking about what it takes to get your music on to the Billboard Charts. Not so much from a numbers perspective (although we...
View ArticleThe Power of Words – Podcast Episode #30
In Episode #30 of the Music Marketing Manifesto Podcast you will hear the audio replay taken from a music marketing webinar I held earlier this week. The focus of the webinar, and therefore this...
View ArticleL.A. Band, “Threatin”, Gets Exposed For Faking Their Following to Land...
UPDATE 11/14/2018: In an interesting development, early this morning Jared Threatin’s social media profiles came back online, revealing a post that simply states “Jared Threatin to make “fake” official...
View ArticleHow to Grow Your Fan Base With Just $5/Day
In Episode #32 of the Music Marketing Manifesto Podcast I am going to teach you how to grow your fan base using Facebook ads for just $5 a day. This strategy varies from many other strategies that I...
View ArticleWhat About Spotify?
There is no question about it, streaming is here to stay. However, despite the industry shift towards streaming, we still see a landscape in which 99% of all Spotify streaming comes from just 10% of...
View ArticleGrowing Your Fan Base With Free Social Media Strategies
If you’ve ever gone through any of my training programs then you know that I’m a huge fan of paid advertising. I think that it’s an invaluable tool for musicians who want to get their music in front of...
View ArticleHow To Report Sales From Your Own Website to Soundscan
One of the benefits of following a marketing strategy like the one outlined in Music Marketing Manifesto is that, if done right, you stand a very good chance of charting on key sales charts such as...
View ArticleHow To Get Your Music Licensed in Television and Film – With Karyn Rachtman
One of the questions I receive most often from independent musicians is “how do I get my music licensed in television and films?” It’s easy to understand why licensing would be on the minds of so many...
View ArticleBranding for Musicians: What It Is and Why It Matters…
When a musician comes to me with a troubled marketing campaign, 9 times out of 10 the issue is in the branding… However, branding is one of those ambiguous words that most people think they understand...
View ArticleLIVE Music Marketing Q & A – Replay
In episode #38 of the Music Marketing Manifesto Podcast we are going to be doing something a bit different… This episode consists of the audio taken from a LIVE Music Marketing Q & A that I held...
View ArticleStepping Stones: What It Takes To Go From The Rehearsal Room To Performing In...
Niels Schroeter from NCS Entertainment and Blue Élan Records once introduced me to a very important concept: Not every marketing tactic is right for every artist, and the next step an artist should...
View ArticleLockdown: The Best Way To Generate Revenue From Your Music During The Global...
The current global pandemic has had a tremendous impact on musicians. The loss of the ability to perform live, the fact that our fans have less money to spend on non-essential items, and the fact that...
View ArticleLearn How To Generate Income From Your Music on Twitch
In episode #41 of the Music Marketing Manifesto Podcast we will speak with Karen Allen the author if “Twitch for Musicians” about how musicians can use the world’s largest streaming platform for gamers...
View ArticleThe Art & Science of Playlist Promotion
In episode #42 of the Music Marketing Manifesto Podcast we chat with Michael Sloane, the CEO of StreamingPromotions.com about the art and science of getting your music on more Spotify playlists. As...
View ArticleTour on your Own Terms – House Concerts with Brian Vander Ark
In episode #43 of the Music Marketing Manifesto Podcast we chat with Brian Vander Ark – lead singer of the band The Verve Pipe – about how he has consistently made six figures per year from house...
View ArticleIs this really the end of Facebook advertising as we know it?
Many in the digital marketing space are suggesting that Apple’s coming iOS 14 update will mean the end of Facebook Advertising as we know it. Spoiler alert… It’s not. But there are things you NEED to...
View ArticleFrom 0 to 26 Album Sales Per Day, Using MMM
In the latest episode of the Music Marketing Manifesto Podcast we are going to speak with Kevin Goetz from the metal band, Mute Prophet. Kevin is a Music Marketing Manifesto member who I have watched...
View ArticleWhat would I do with just $500 to spend on music marketing?
Most musicians are on significantly limited budgets and typically there is very little money set aside for marketing. In this episode I field a question from listener, Jason Eli, who asked how I would...
View ArticleHow to turn Live Show Attendees Into Real and Lasting Fans
This sound familiar? You hit the stage… The crowd loves it… You make sure that everyone knows how to find you on Spotify and your socials… You get home and wait to see those stats skyrocket… But then…...
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